MLM blogs are one of the most important marketing tools you can use to promote your network marketing business or your opportunity.
Some of the advantages of blogging include picking up traffic from the search engines, blog traffic exchanges, people keying in your name with a dot com at the end and even from RSS subscriptions.
But one of the biggest keys towards picking up and maximizing your traffic is to optimize your blog titles and post titles for your MLM blogs. The title serves many different functions
It gets your blog post appearing on Google, Yahoo! and MSN for the right kind of keywords … keywords that prospects are looking for.
It also gets picked up by blog syndications and networks giving you another source of traffic and blog readers.
It attracts readers to look at your blog post. With millions of new blog posts coming up each day and a new blog being created every few seconds, you have to be savvy when it comes to creating a post title that will not only attract the attention of your readers, but will also give them a compelling reason to read the post all the way to the end.
So how should you optimize your blog titles? Here are a few pointers:
How to… Everybody wants to know how to get more money, get something done, court the right girl, find the right solutions, etc. If you can provide solutions, the ‘how to’ line will always strike a chord.
Swing Golf Like Tiger Woods… actually, not just Tiger Woods, it could be bend it like Beckham, or get rich like Warren Buffet, Donald Trump, Bill Gates or even the Sultan of Brunei! Either way, if you can do something like the superstar, it will be a very good blog title because everyone wants to do something word class.
If you start your blog post with “what you ought to know” about something, you are leveraging on someone’s curiosity and it is really effective because nobody likes the feeling of not knowing something important or feeling left out.
Use this… here is a quick way to get something done. This is a very good line too because people like to get things done really fast.
Another useful strategy… using part 1, part 2, part etc… when you break your blog posts into separate parts, it gives people a compelling reason to come back more and more. As long as you ‘exercise’ your readers, you are making them more responsive to your offers and your opportunities.
