How To Use The Network Marketing Success Formula
One of the weirdest things that I see happen in the network marketing industry is when someone asks you to do them “a favor” by going to look at their business opportunity.
HUH? Since when did “them doing you a favor” benefit them in the form of a real, life changing business? If someone does you a favor, it is just that. There is no intention of the person to buy or join anything. I know you many use this approach because they think that if they can just get that other person to the site, they will see how great the biz is for themselves and be interested. Well, not so fast soldier!
This little tactic may have worked back in the day..but no so much now.
See, so many marketers still don’t understand target marketing and attraction marketing. When you offer someone the very thing that they are looking for, they don’t have to do you a favor, in fact, they are doing themselves a favor! And that is how you find and build leaders. This way you answer the “What’s In It For Me” question and not envoke the “What is this all about” question.
I’ve even had people who needed what I had, asked me for it and actually purchase from me. Ironically they have then gotten upset with me because I would not do them a favor and buy what they had in return.
But what if I don’t want or need what you have? If I bought every darn thing on that principle I wouldn’t be able to find my bed at night due to all the useless products I would’ve purchased.
The best thing is to give people what they ask for. If they don’t ask for it, and through questions you don’t uncover that they need it..let them go!!
As a professional in this industry I recognize a newcomer a mile away! Don’t get me wrong, there is nothing wrong with being new. At some point we all were new. But the approach that the newbies are being taught will just repel the sharks they want away from joining their team. An oxymoron at it’s finest.
So what does a newcomer do?
- Well first, stop asking people to do you favors. No one in this business owes you anything..especially out of the gate.
- Second, get to know people and find out what their wants, needs and desires are..genuinely.
- Third, if you have a solution to an identified problem, offer it.
- Fourth, point them in the right direction to obtain the solution and let them take the first step..whether it is to opt in or subscribe or whatever.
- Lastly, move on to the next prospect and repeat.
If you use this formula for network marketing success, the sharks you want will be jumping out of the water to work with YOU!
